Our qualitative study of online media articles relating to M&A in B2B agencies (PR and communications agencies) identifies four top-level themes for why B2B agencies …
Continue reading “Understanding the motivations behind M&A in B2B agencies”
Our qualitative study of online media articles relating to M&A in B2B agencies (PR and communications agencies) identifies four top-level themes for why B2B agencies …
Continue reading “Understanding the motivations behind M&A in B2B agencies”